Case Studies
Case Study: Attract New Customers
4 days ago
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue ReadingCase Study: Celebrate Milestones
Jan 22
A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...
Continue ReadingCase Study: Calendar Puns are Week
Jan 07
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...
Continue ReadingCase Study: Wheelie Important Paperwork
Dec 31, 2020
Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...
Continue ReadingCase Study: Shop 'til You Drop
Dec 17, 2020
A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...
Continue ReadingCase Study: The Write Stuff
Dec 02, 2020
Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: Pens...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Nov 25, 2020
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...
Continue ReadingCase Study: Financial Industry
Nov 18, 2020
Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...
Continue ReadingCase Study: Info in a Flash
Nov 10, 2020
Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...
Continue ReadingCase Study: What Does Your Phone Stand For?
Oct 05, 2020
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...
Continue ReadingCase Study: Do a Double Take
Sep 28, 2020
Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait Fold...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Sep 13, 2020
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...
Continue ReadingCase Study: Bear With Us
Sep 06, 2020
Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it was...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Aug 16, 2020
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue ReadingCase Study: A Spoon-taneous Promotion
Apr 16, 2020
Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mu...
Continue ReadingCase Study: Look, Ma, No Hands!
Apr 15, 2020
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...
Continue ReadingCase Study: Plastics Make it Possible
Mar 17, 2020
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...
Continue ReadingCase Study: The Big Picture
Mar 10, 2020
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue ReadingCase Study: I Was Framed!
Feb 10, 2020
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wan...
Continue ReadingA Lunch That Packs a Punch
Jan 12, 2020
Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Jan 05, 2020
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...
Continue ReadingCase Study: Health & Wellness Spas
Dec 29, 2019
Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...
Continue ReadingCase Study: Pillow Box
Dec 14, 2019
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
Continue ReadingCase Study: A Flavorful Promotion
Nov 30, 2019
A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: Thi...
Continue ReadingCase Study: The Weather is Snow Joke
Nov 08, 2019
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Oct 18, 2019
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A...
Continue ReadingCase Study: Happy to Hang Around
Oct 11, 2019
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...
Continue ReadingCase Study: Inking Impressions
Sep 12, 2019
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...
Continue ReadingCase Study: Save the Date, Save the Day
Aug 28, 2019
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...
Continue ReadingCase Study: Raise Your Glass
Aug 07, 2019
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
Jul 24, 2019
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...
Continue ReadingCase Study: Fun in the Sun
Jul 17, 2019
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
Jul 09, 2019
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...
Continue ReadingCase Study: Jot It Down
Jul 02, 2019
Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...
Continue ReadingCase Study: A "Bronze" Ticket to Free Tanning
May 20, 2019
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...
Continue ReadingCase Study: This Promotional Product is in the Bag
May 13, 2019
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue ReadingCase Study: Safety First
Apr 22, 2019
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Apr 07, 2019
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...
Continue ReadingCase Study: College Fair Giveaway
Mar 24, 2019
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...
Continue ReadingCase Study: Stick to the Schedule
Mar 17, 2019
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...
Continue ReadingCase Study: Success on Campus
Feb 09, 2019
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...
Continue ReadingCase Study: Sharper Students
Jan 04, 2019
Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...
Continue ReadingImprove Sales and Traffic
Oct 25, 2018
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue ReadingLunchtime Loot
Sep 12, 2018
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...
Continue ReadingResort Incentive Yields Oceans of Opportunity
Sep 04, 2018
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingCase Study: Pull Up a Chair and Stay Awhile
Jun 18, 2019
Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...
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